03Jun
09Mar
SEO Is Now More Dependent Upon REVIEWS Than Ever Before! MUST SEE VIDEO
Just when you think you have the Google Search priorities figured out, something changes!
Recent updates to Google's search algorithm have moved the importance of reviews into the TOP 3 relevant components when potential customers are searching for local businesses. The impact of old-style, expensive SEO work has now given way to what Google considers to be a more important issue...
13Jan
ATTENTION: Anyone In The Advertising Sales Space–Information You NEED TO KNOW NOW!
Attention ALL advertising sales account reps, direct mail sales and ad agencies!
Your future in ad sales will, in part, depend upon how well you handle this new and important issue for your clients.
Our most recent research contains some shocking news for everyone in the advertising sales space. As online reviews have grown in strength, and with over...
07Sep
BEST Strategies For Addressing Bad and Negative Reviews
The ONLY Proven Tactics For Addressing Bad and Negative Reviews Against Your Business
Anytime a business provides products or services to consumers, mistakes are going to happen. Poor service, misunderstood pricing, a bad meal, or a defective product. It's happened to all of us. People at large react in different ways, but the internet and the ever-increasing number of review...
04Aug
Review Management and Improvement Strategies For Franchises And Multi-Location Businesses
Consumer reviews, and their impact on both business reputation and organic search results have quickly risen to a critical level for franchises and multi-location businesses.
15 or so years ago, consumer opinions were largely based upon responses to advertising and word-of-mouth recommendations from family and friends. Then came the full-on internet access phenomenon. Fast-forward to today, and over 90% of...
30May
Angie’s List Favors It’s Own Advertisers, Consumer Group Warns
CBS News-Moneywatch April 30, 2019 The Consumer Federation of America says online rating service Angie's List gives preferential treatment to businesses that advertise with the site. Angie's List presents consumers with a list of "top-rated pros" that consist solely of the company's advertisers, the group says. It's not the first time Angie's List has been accused of favoring advertisers -- Consumer Reports made...
29Apr
How Much Can A Bad Review Cost Your Business? The News Is NOT Good